Privacy Policy

Personal information we collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.

“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

How do we use your personal information?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to: Communicate with you; screen our orders for potential risk or fraud; and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.We use the device information that we collect to help us screen for potential risk and fraud (in particular, your ip address), and more generally to improve and optimize our site (for example, by generating analytics about how our customers browse and interact with the site, and to assess the success of our marketing and advertising campaigns). We use contact information for the purpose of alerts within the system (example: Text message based price alerts.)

Sharing your personal information

We share your personal information with third parties to help us use your personal information, as described above. For example, we use payment processing from Stripe --you can read more about how this company uses your personal information on their respective websites. We also use Google Analytics to help us understand how our customers use the site--you can read more about how google uses your personal information here: https://www.Google.Com/intl/en/policies/privacy/. You can also opt-out of google analytics here: https://tools.Google.Com/dlpage/gaoptout.

If audited by our data providers, we may share your information solely for the purpose of verifying your non-professional trader status. Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Security

We take precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline. Whenever we collect sensitive information (such as credit card data) that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a closed lock icon at the bottom of your web browser or looking for “https” at the beginning of the address of the webpage. While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.

Behavioral advertising

As described above, we use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the network advertising initiative’s (“nai”) educational page at http://www.Networkadvertising.Org/understanding-online-advertising/how-does-it-work. You can opt out of targeted advertising by: Facebook - https://www.Facebook.Com/settings/?Tab=ads Google - https://www.Google.Com/settings/ads/anonymous Bing - https://advertise.Bingads.Microsoft.Com/en-us/resources/policies/personalized-ads AdRoll - https://app.Adroll.Com/optout Twitter - https://help.Twitter.Com/en/safety-and-security/privacy-controls-for-tailored-ads Additionally, you can opt out of some of these services by visiting the digital advertising alliance’s opt-out portal at: Http://optout.Aboutads.Info/.

Do not track

Please note that we do not alter our site’s data collection and use practices when we see a do not track signal from your browser.

Data retention

When you place an order through the site, we will maintain your order information for our records unless and until you ask us to delete this information.

Age restriction

We do not Collect Information from Children. We do not knowingly collect or solicit any information from anyone under the age of 13 on these services. In the event we learn that we have inadvertently collected personal information from a child under age 13, we will take reasonable steps to delete that information. If you believe that we might have any information from a child under 13, please contact us at [email protected].

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. If we update this policy, we will notify you via e-mail to the e-mail address on file with BigShort under your account.

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at [email protected].